90-Day Journey
Behaviour change has a shape. We mapped it.
The 90-Day Journey is a complete behaviour-change arc with 12 milestones, identity-shifting language tiers, and progressive feature gating. Day 1 is neutral and welcoming. Day 22 starts using identity language ("you're becoming"). Day 45 reframes you as established ("as someone who"). Day 90 is full transformation.
Milestones unlock progressively: Day 7 summary card, Day 30 report card, Day 31 mentor mode, Day 45 goal review, Day 60 invite prompt, Day 90 NPS. Each milestone surfaces a personalised insight and (where shareable) a beautiful summary card.
All behavioural science. All grounded in research on neuroplasticity, identity formation, and habit consolidation. 9 weeks of CBT normalised neurochemical changes in the addicted brain (Chun et al., 2020). Our 90 days exceeds that.
What you get
- 12 milestones across the 90-day arc
- 4 language tiers from neutral to identity-shifted
- Progressive feature unlocks (mentor mode at Day 31, etc.)
- Shareable summary cards at Day 7, 30, and 90
- Compassionate churn prevention at 3, 7, 14 days missed
Where to find it
Background system. Visible on Home screen progress bar and milestones.
More reflection tools
Get the full kit.
Every one of the 17 tools is included. No upsells. No paywalls between you and your attention.
Install Zombie Social